Riders
RIDERS
YOUR RIDE.
YOUR CHOICE.
YOUR COMMUNITY.
PullUp is built to make everyday transportation more personal, more connected and more community-centered.
Book the ride you need and stay connected to the drivers, rewards and transportation features that matter most to you.
MORE THAN A RIDE
PULLUP IS BUILT AROUND THE RIDER EXPERIENCE.
Use PullUp for:
Work
Appointments
School
Errands
Events
Recurring Transportation
Community Programs
Everyday Travel
BOOK WHEN YOU NEED IT
WHERE YOU NEED TO GO STARTS HERE.
Enter your pickup.
Choose your destination.
Select your ride.
Request transportation.
PullUp handles the rest.
SIMPLE.
DIRECT.
BUILT TO MOVE.
KNOW YOUR RIDE
SEE WHAT MATTERS BEFORE YOU GO.
PullUp is designed to give riders clear information around:
Pickup
Destination
Estimated Fare
Ride Status
Driver Assignment
Trip Progress
Payment
PULLUP CIRCLE
NOT EVERY RIDE SHOULD START WITH A STRANGER.
When you find a driver you trust, add them to your PullUp Circle.
Preferred drivers can receive priority consideration for future compatible rides when they are available.
BUILD TRUST.
KEEP GREAT DRIVERS CLOSE.
RECURRING RIDES
SOME RIDES HAPPEN AGAIN AND AGAIN.
Schedule transportation around your routine.
Perfect for:
Work Shifts
School
Appointments
Programs
Weekly Commitments
Ongoing Transportation Needs
Stop rebuilding the same trip every time.
RIDE PREFERENCES
YOUR TRANSPORTATION SHOULD FEEL LIKE YOURS.
PullUp gives riders more control over how they prefer to ride.
Save preferences and build a transportation experience around what matters to you.
PULLUP REWARDS
YOUR RIDES CAN BUILD PROGRESS.
Eligible activity can help riders earn:
Points
XP
Levels
Milestones
Circle Streaks
Your transportation becomes part of your PullUp journey.
OFFERS
MORE VALUE AROUND THE RIDE.
PullUp Offers connects riders with eligible promotions and opportunities available through the platform and participating partners.
Ride.
Discover.
Save.
MARKETPLACE
TRANSPORTATION CONNECTED TO LOCAL VALUE.
PullUp Marketplace creates another way for riders to discover participating businesses, offers and community opportunities connected to the PullUp ecosystem.
COMMUNITY RIDES
TRANSPORTATION CAN SERVE A PURPOSE.
PullUp Community Rides helps connect riders with transportation tied to community programs, sponsored initiatives and organizations working to expand mobility access.
ORGANIZATION RIDES
YOUR ORGANIZATION MAY HELP COVER THE RIDE.
If you are connected to a participating employer, nonprofit, healthcare provider, school, municipality or community program, you may be eligible for organization-sponsored transportation through PullUp.
That can mean transportation connected to:
Work
Healthcare
Education
Programs
Community Services
Approved Activities
SAFETY MATTERS
EVERY RIDE SHOULD FEEL SUPPORTED.
PullUp includes rider-focused safety tools and transportation controls designed to help users stay informed throughout the ride experience.
Safety should not be an add-on.
It should be part of the platform.
PRIVACY & DATA
YOUR INFORMATION SHOULD BE TREATED WITH CARE.
PullUp provides riders access to privacy and data controls so users can better understand and manage their account information.
YOUR RIDE HISTORY
KEEP TRACK OF WHERE YOU’VE BEEN.
View your bookings and ride activity directly inside PullUp.
No scattered receipts.
No guessing.
Your transportation history stays connected to your account.
YOUR WALLET
KEEP PAYMENTS AND RIDE ACTIVITY TOGETHER.
PullUp Wallet helps riders view account balances, payments and transaction activity in one place.
BUILT FOR EVERYDAY LIFE
BECAUSE TRANSPORTATION TOUCHES EVERYTHING.
PullUp can help riders get to:
Work
Healthcare
Education
Family
Shopping
Community Events
Programs
Opportunities
Transportation is not just about movement.
It is about access.
LOCAL DRIVERS.
LOCAL RIDERS.
STRONGER COMMUNITY.
PullUp is built around the idea that transportation can create value beyond the individual ride.
Every ride can help strengthen a connected local mobility network.
WHY RIDE WITH PULLUP?
BECAUSE YOU SHOULD HAVE MORE THAN ONE OPTION.
PullUp gives riders access to:
Trusted Driver Relationships
Recurring Transportation
Ride Preferences
Rewards
Offers
Organization-Sponsored Rides
Community Transportation
Safety Tools
Local Mobility
ONE APP.
MORE WAYS TO MOVE.
BOOK YOUR RIDE.
BUILD YOUR CIRCLE.
EARN REWARDS.
STAY CONNECTED.
DOWNLOAD PULLUP
BOOK A RIDE
CREATE YOUR ACCOUNT
For the top hero, I’d use this exact opening: