PULLUP RIDESHARE

Privacy Policy

PRIVACY POLICY

Effective Date: September 2026
Last Updated: September 2026

YOUR INFORMATION. YOUR RIDE. YOUR PRIVACY.

PullUp Rideshare respects the privacy of riders, drivers, organization users, delivery customers, partners and visitors who interact with our platform.

This Privacy Policy explains what information PullUp may collect, why we collect it, how it may be used, when it may be shared, the choices available to you and how you can contact us regarding your personal information.

This policy applies to the PullUp mobile applications, websites, transportation services, delivery services, organization and enterprise services, PullUp Circle, support systems and other services that link to this Privacy Policy.

1. INFORMATION WE COLLECT

INFORMATION YOU PROVIDE TO PULLUP

Depending on how you use PullUp, you may provide information such as:

name
email address
telephone number
profile photograph
account credentials
pickup and destination information
saved locations
payment-related information
support requests
ratings and feedback
emergency or safety-related information
organization or employer information
delivery information
promotional or reward information
driver application information
vehicle information
required driver documentation

Drivers may also provide information related to licensing, vehicle registration, insurance, qualification, approval, safety or service eligibility.

Certain specialized transportation programs may require additional information necessary to determine eligibility or provide the applicable service.

2. LOCATION INFORMATION

LOCATION IS FUNDAMENTAL TO RIDESHARE.

PullUp uses location information to provide transportation services.

Depending on your device permissions and how you use PullUp, this may include:

RIDER LOCATION

Location may be used to:

identify pickup locations
display nearby transportation
determine routes
estimate distance
calculate transportation information
assist drivers in reaching riders
support active trips
investigate certain trip or safety issues

DRIVER LOCATION

Driver location may be used to:

determine driver availability
show available drivers
dispatch transportation
calculate proximity to riders
track progress toward pickup
support active rides
enable navigation-related functions
manage driver availability
support safety and operational functions

For drivers, PullUp may require location access while the app is running and, where permitted and properly disclosed, while the app is operating in the background during applicable driver or trip activity.

YOU CONTROL DEVICE PERMISSIONS

You may manage location permissions through your mobile device settings.

Disabling required location access may prevent certain PullUp functions from working properly.

3. TRIP & TRANSPORTATION INFORMATION

EVERY BOOKING CREATES AN OPERATIONAL RECORD.

PullUp may collect information related to transportation activity, including:

booking reference
rider
assigned driver
vehicle
pickup location
destination
requested time
acceptance time
pickup status
trip start
trip completion
route or distance information
fare
discounts
payment status
cancellation information
rating
trip feedback
organization or program association
safety or support information connected to the trip

This information helps PullUp operate, document, support and improve transportation services.

4. DRIVER & VEHICLE INFORMATION

DRIVER OPERATIONS REQUIRE ADDITIONAL INFORMATION.

PullUp may collect driver-related information such as:

driver’s license information
contact information
profile information
vehicle make and model
registration
insurance information
vehicle photographs
vehicle identification information
driver approval status
active/inactive status
documentation status
service eligibility
ratings
trip performance information

Specialized transportation programs may require additional qualifications, documentation or compliance information.

PullUp uses this information to administer driver accounts, determine service eligibility and support platform safety.

5. DEVICE & TECHNICAL INFORMATION

When you use PullUp, certain technical information may be collected automatically.

This may include:

device type
operating system
app version
device identifiers
push-notification identifiers
IP address
application events
crash information
authentication events
device or session information
diagnostic information

This information may be used to operate the service, maintain security, troubleshoot technical problems and improve application performance.

6. CAMERA & PHOTO ACCESS

PullUp may request access to your device camera or photo library when necessary for functions such as:

profile photographs
driver documentation
vehicle photographs
account verification
delivery documentation
safety documentation
other user-initiated uploads

PullUp does not need unrestricted access to photographs unrelated to the functionality you choose to use.

You can manage camera and photo permissions through your device settings.

7. PAYMENT INFORMATION

PAYMENTS REQUIRE LIMITED FINANCIAL INFORMATION.

When you pay for transportation or receive applicable payments through PullUp, payment information may be processed by PullUp and/or authorized payment service providers.

Depending on the transaction, this may include:

payment method
payment authorization
transaction amount
payment status
refund status
wallet activity
promotional credits
driver earnings
administrative fees

PullUp should not store full payment-card credentials when those credentials are processed directly by an authorized payment processor.

8. PULLUP CIRCLE INFORMATION

TRUSTED CONNECTIONS ARE ALSO DATA.

When you use PullUp Circle or related trusted-driver features, PullUp may process information such as:

drivers added to a rider’s Circle
Favorite Driver selections
Ride With This Driver Again selections
Circle connection status
matching preferences
availability
completed transportation between connected users

This information may be used to help facilitate future compatible driver/rider matching.

PullUp Circle relationships do not remove applicable driver eligibility, vehicle, safety or trip requirements.

9. ENTERPRISE & ORGANIZATION RIDES

Organizations may use PullUp to arrange or sponsor transportation.

In those circumstances, PullUp may process information associated with:

organization
authorized administrators
employees
clients
patients
students
program participants
approved riders
departments or programs
ride eligibility
transportation authorization
budgets or funding
scheduled transportation
completed transportation

The organization may receive information necessary to administer the transportation it sponsors or manages.

The amount of information shared should be limited to information reasonably necessary for the applicable transportation program and legal obligations.

10. COMMUNITY RIDES

Community-sponsored transportation may involve an organization, nonprofit, municipality, program or other approved sponsor.

PullUp may process information necessary to determine:

program eligibility
rider authorization
applicable transportation benefit
sponsoring organization
approved destinations or ride types
available funding
completed rides

Information should be limited to what is reasonably necessary to administer the applicable program.

11. DELIVERY INFORMATION

For delivery services, PullUp may process information including:

sender
recipient
pickup address
delivery address
contact information
item or package information
delivery instructions
proof of pickup
proof of delivery
delivery status

Delivery information should be used only for legitimate delivery, support, safety and compliance purposes.

12. COMMUNICATIONS

PullUp may communicate with you through:

push notifications
email
SMS or text messages
telephone
in-app notifications
support communications

Communications may concern:

ride status
driver arrival
booking changes
safety
payment
account activity
organization transportation
service announcements
support
promotions where legally permitted

You may be able to control certain communications through the app, your device settings or applicable unsubscribe methods.

Transactional or safety-related communications may still be necessary to provide requested services.

13. HOW WE USE INFORMATION

PullUp may use personal information to:

PROVIDE TRANSPORTATION

Create, dispatch, manage and complete rides.

MATCH RIDERS & DRIVERS

Determine available and eligible transportation providers.

PROCESS PAYMENTS

Calculate fares, process transactions and administer applicable earnings.

PROVIDE PULLUP CIRCLE

Support trusted-driver relationships and compatible matching.

OPERATE ORGANIZATION TRANSPORTATION

Administer sponsored, enterprise and community rides.

PROVIDE DELIVERY SERVICES

Coordinate pickup, transportation and delivery.

MAINTAIN SAFETY

Support verification, incident review and appropriate platform controls.

PROVIDE CUSTOMER SUPPORT

Investigate and resolve account, trip and service issues.

PREVENT FRAUD & ABUSE

Detect suspicious behavior, unauthorized activity or misuse.

MAINTAIN THE PLATFORM

Diagnose technical issues, monitor performance and improve reliability.

COMPLY WITH LAW

Respond to lawful requirements and protect legal rights.

14. WHEN INFORMATION MAY BE SHARED

PullUp may share information when reasonably necessary to provide the service.

BETWEEN RIDERS & DRIVERS

A rider and assigned driver may receive information necessary to complete the ride.

This can include:

first name or profile information
vehicle information
pickup
destination information necessary for transportation
trip status
applicable communication information

Neither party should use the other’s personal information for unrelated purposes.

WITH ORGANIZATIONS

For organization-sponsored transportation, relevant trip information may be shared with the organization responsible for administering or funding the transportation.

WITH SERVICE PROVIDERS

PullUp may rely on providers that assist with functions such as:

cloud infrastructure
authentication
mapping
payments
notifications
application hosting
communications
technical support
analytics or diagnostics

Those providers should receive only information necessary to perform their applicable service and should be subject to appropriate contractual or legal obligations.

FOR SAFETY OR LEGAL REASONS

Information may be disclosed when PullUp reasonably believes disclosure is necessary to:

comply with law
respond to valid legal process
investigate fraud
address safety concerns
protect users
enforce platform rules
protect PullUp’s rights or property
respond to an emergency involving potential harm

15. WHAT PULLUP DOES NOT AUTHORIZE

Personal information obtained through PullUp should not be used for:

stalking
harassment
discrimination
unauthorized marketing
identity theft
retaliation
personal solicitation unrelated to PullUp
unauthorized surveillance
any illegal purpose

Drivers and riders should use information obtained through the platform only for legitimate transportation purposes.

16. DATA SECURITY

WE TAKE REASONABLE STEPS TO PROTECT INFORMATION.

PullUp uses administrative, technical and operational safeguards designed to protect personal information.

These may include:

authentication controls
access restrictions
encrypted network communication
role-based access
platform monitoring
secure payment processing
operational security controls
logging and incident review

However, no online platform, network or storage system can guarantee absolute security.

Users are responsible for maintaining the confidentiality of their account credentials.

17. DATA RETENTION

PullUp retains personal information for only as long as reasonably necessary for purposes such as:

providing services
maintaining transportation records
resolving disputes
administering payments
fraud prevention
safety investigations
compliance obligations
legal requirements

Different categories of information may have different retention periods.

When information is no longer reasonably necessary and no legal obligation requires continued retention, PullUp may delete, anonymize or otherwise dispose of it in accordance with its retention practices.

Before publication, PullUp should document the actual retention periods used by its production systems.

18. ACCOUNT DELETION

Users may request deletion of their PullUp account through available account controls or by contacting PullUp where applicable.

Account deletion may not require immediate deletion of every record.

PullUp may retain information when reasonably necessary for:

completed transactions
financial accounting
fraud prevention
safety investigations
disputes
legal requirements
enforcement of agreements

Information that no longer identifies an individual may also be retained for legitimate analytical or operational purposes.

19. YOUR PRIVACY RIGHTS

Depending on where you live and applicable law, you may have rights concerning your personal information.

These may include the right to request:

access to personal information
correction
deletion
a copy or portability
information about processing
withdrawal of certain consent
appeal of certain privacy decisions
opt-out rights where applicable

Not every right applies in every jurisdiction or circumstance.

PullUp may need to verify your identity before processing certain privacy requests.

SUBMIT A PRIVACY REQUEST

I would link this directly to the Support Center with Privacy Request preselected.

20. LOCATION CHOICES

You can manage PullUp’s access to location through your mobile device.

Depending on your device, choices may include:

precise location
approximate location
while using the app
background location
never

Certain selections can prevent transportation or driver functionality from operating properly.

For example, an active driver may need location services so PullUp can determine availability, dispatch transportation and support an active trip.

21. PUSH NOTIFICATIONS

PullUp may use push notifications for transportation and account activity.

Examples include:

new ride requests
driver arrival
trip changes
payment information
account notifications
safety-related messages

Push notifications can generally be managed through device settings.

Disabling notifications may cause you to miss time-sensitive trip information.

22. CHILDREN & MINORS

PullUp’s general rideshare service should not be used by children independently where doing so would violate applicable law, PullUp policy or account requirements.

Any transportation service specifically designed for minors should operate only under applicable legal requirements, guardian authorization, qualified-driver requirements and dedicated safety controls.

Information concerning minors should receive heightened protection and should only be collected when necessary for an authorized service.

PullUp should not market future minor or school transportation services as active until the necessary controls are fully implemented. That limitation is already reflected in PullUp’s published policy framework. (Pull Up Rideshare)

23. ACCESSIBILITY INFORMATION

Information concerning accessibility requirements should be used only when reasonably necessary to coordinate transportation or comply with applicable obligations.

Users should not be required to disclose unnecessary medical information merely to use ordinary PullUp transportation.

Accessibility preferences must not be used as a basis for unlawful discrimination.

24. SENSITIVE INFORMATION

Certain information handled by PullUp may require additional care because of its nature.

Depending on the service, this may include information related to:

precise location
identity documents
driver’s license information
financial activity
safety incidents
accessibility needs
minor transportation
certain organization-sponsored transportation

PullUp should collect sensitive information only when reasonably necessary for a legitimate service, safety, compliance or legal purpose.

25. COOKIES & WEBSITE TECHNOLOGIES

The PullUp website may use cookies or similar technologies for functions such as:

website operation
preferences
security
performance
analytics

Where required by applicable law, PullUp should provide appropriate notice or consent controls for non-essential cookies or tracking technologies.

26. THIRD-PARTY SERVICES

PullUp may integrate third-party technologies required to operate the platform.

For example, the PullUp application currently uses technologies supporting:

cloud and authentication services
mapping
payment processing
push notifications
mobile operating systems

When you interact with a third-party service, that provider may process information according to its own privacy practices as well as its contractual relationship with PullUp.

Before final publication, I would explicitly name every production processor we confirm is active—such as the actual Firebase/Google services and Stripe configuration—instead of leaving this section generic.

27. SALE, TARGETED ADVERTISING & DATA SHARING

This section should state PullUp’s actual production practice, not generic legal language.

If PullUp does not sell personal information or use personal information for cross-context behavioral advertising, say that explicitly.

If advertising, analytics or tracking technologies are later introduced, this section should be updated before those technologies are activated.

I would not publish a claim such as “we never sell your information” until we audit every website/app analytics and advertising integration.

28. LEGAL REQUESTS

PullUp may disclose information when required by a valid legal request, court order, subpoena or other applicable legal process.

Where legally permitted, PullUp may evaluate requests for scope, authority and validity before disclosure.

PullUp may also preserve records when reasonably necessary for an anticipated legal, safety or enforcement matter.

29. BUSINESS OR ORGANIZATIONAL CHANGES

If PullUp undergoes a merger, restructuring, acquisition, financing, transfer of assets or similar organizational transaction, personal information may be transferred as part of that transaction subject to applicable law and appropriate privacy protections.

30. CHANGES TO THIS PRIVACY POLICY

PullUp may update this Privacy Policy when:

services change
technology changes
legal requirements change
new features are introduced
information practices change

The updated policy should display a revised Last Updated date.

Where required by law, additional notice or consent may be provided for material changes.

31. CONTACT PULLUP ABOUT PRIVACY

HAVE A PRIVACY QUESTION OR REQUEST?

Users should be able to contact PullUp regarding:

access requests
correction
deletion
account deletion
privacy concerns
location information
organization data
security concerns
privacy complaints

PRIVACY REQUEST

CONTACT SUPPORT

I would publish the actual legal contact here:

PullUp Rideshare
Operated by Onyx Repository Foundation
Paterson, New Jersey

Then add the official:

Privacy Email: [CONFIRM BEFORE PUBLISHING]
Mailing Address: [CONFIRM BEFORE PUBLISHING]

YOUR PRIVACY IS PART OF THE PLATFORM

PullUp depends on information to connect riders, drivers, organizations and communities.